NAJ is a refined jewellery design line, unique and exquisite on all levels.

A certified Diamond Grader by HRD (Hoge Raad voor Diamant) Antwerp, which translates to Diamond High Council, Noha hails from a long-legacy of family jewellers associated with her family name and Great Grand Father Mohamed Abbassi from the 17th century, one of Cairo’s eldest in the industry dating back to 1880.

A 4th generation jeweller, Abbassi works from her father’s studio and workshop located in Egypt’s heritage site and jewellery quarter at El Moez Street. Noha set out with the helm of re-shaping the local jewellery industry as it is today while developing it by introducing a trendy fine jewellery brand that is accessible and relevant for the modern woman of today yet one that honors the craft and workmanship of the past.